Walters Recognized for Her Ability to Revolutionize the Water Sports Industry with Customized Snorkel & Swim Gear, Learn to Swim Products, Pool Fitness Line and Pool Toys
Cindi Walters, Founder and President of Orange County, Calif. based C Walters Intercoastal Corp, Inc. (CWIC), has been nominated for the prestigious 2009 Excellence in Entrepreneurship Awards by the Orange County Business Journal. The annual program is Orange County’s premier program designed to recognize the spirit, vision and accomplishments of the area’s outstanding entrepreneurs.
“I am honored to be nominated beside so many amazing business men and women,” says Walters. “It is my mission to prove that when we follow our passions, there is nothing that we can’t accomplish with hard work!”
Known for her vision and innovation, Walters has become a global leader in the predominantly male-run water sports industry as she develops specifically-designed diving, snorkeling, and recreational aquatics gear for men, women and children under the Body Glove, Disney Canada, Fluid Water Sports and Dive N’ Surf by Body Glove brands.
“Of all our licensees, CWIC is far and away the most successful, and Cindi Walters had been the driving force of the company,” says Body Glove CEO Russ Lesser. “I have never known anyone that works as hard as she does and is as passionate about her business.”
Walters is successfully changing water sports from a small specialty category to a mass-market phenomenon with her products now sold in Costco, Sam’s Club, Sports Authority, Big 5, Toys R’ US, BJ’s, PriceSmart, MC Sports and more. Her 2009 line of products have expanded to include a full Body Glove Learn to Swim line and Body Glove Aqua Fitness gear.
Apart from her business ventures, Walters devotes an incredible amount of time and resources to philanthropic endeavors including the Amends Center (a half way house in Long Beach) and the Orange County Association for Retarded Children. She has also recently founded non-profit foundation Aqua Angels, an organization that benefits disadvantaged youth.
C Walters Intercoastal Corp. has developed quality aquatics products for snorkeling, fitness and
recreational swimming, swim training and pool toys since 1996. The company is a licensee for Body Glove and Disney Consumer Products, and carries its own proprietary brand, Fluid Water Sports. CWIC’s 110,000-square-foot facility is located in Foothill Ranch, CA.
Founder and President Cindi Walters has served as president of the Diving Equipment & Marketing Association (DEMA) Board of Directors and has been a finalist for the Ernst & Young Entrepreneur of the Year award. She resides in Coto de Caza, CA with her three children.